Web usibility guru Jakob Nielsen recently completed a study of website usability for teenagers. Several surprises came up. Most notably:
Teenagers are not in fact superior Web geniuses who can use anything a site throws at them. We measured a success rate of only 55 percent for the teenage users in this study, which is substantially lower than the 66 percent success rate we found for adult users in our latest broad test of a wide range of websites.
and...
We did confirm that teens like cool-looking graphics and that they pay more attention to a website's visual appearance than adult users do. Still, the sites that our teen users rated the highest for subjective satisfaction were sites with a relatively modest, clean design.
Read the full report on Jakob's website. On a separate but related topic do you ever wonder why the web's usability guru has one of the blandest websites around? You know it's not that easy to use either....



